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Global expansion playbook

What's on this page

  • Entity vs EOR decisions
  • Order of market entry operations
  • Data residency and employment basics (template-level)
  • Regional role codes (REGN*)

What this enables

  • Avoiding premature subsidiaries and permanent establishment surprises
  • Coordinated GTM + People + Legal sequencing

Decision tree (simplified)

  1. Explore market with remote hiring via EOR when speed matters.
  2. Establish subsidiary when headcount, customer preference, or tax/regulatory needs justify it.
  3. Localize product (i18n squad) before heavy marketing spend.
  4. Data residency reviewed with privacy counsel for personal data.

Not legal or tax advice

Customize with counsel for {{LEGAL_ENTITY_JURISDICTION}} and target markets.